We created this personal project for Tengo Suerte, branding the company as well as creating menus for the tasty desserts and designing a mobile interface. We wanted to create an authentic visual appearance for the menu, emulating old stamps and vintage italian materials.
Brand Identity
Mobile Design
Art Direction
Brainstorming
Over the past years we have been involved with many Imperial Motion photoshoots and progressive ad campaigns. Our studio photography skills and vision are essential for any modern collection and can be adapted for each client's request. Take a peek at several photos from the past year in the IM Studio.
Studio Photography
Art Direction
Studio Lighting
We were stoked to read John Wooden's "7 Things to Do" the other day. We created a mag sample from a couple of items from his list. Also on the list: Make each day your masterpiece. Drink deeply from good books, especially the Bible. Build a shelter against a rainy day.
John Wooden doesn't shy away from proclaiming his faith vocally and through his job coaching the UCLA Bruins, who are undoubtedly the best college basketball team in history.
Print Design
Art Direction
Typography Layout
Brainstorming
We were stoked to get the chance to illustrate a feature in Maxim Magazine (May 2011) on Fast Five's Jordana Brewster. Our watercolor typography and drips can be seen throughout the article on Jordana. Take a peek at a few samples from the feature.
Hand-drawn Typography
Art Direction
Creative Brainstorming
Watercolor/Ink Work
De Luz loves to experiment and design for mobile devices. Take a peek at a few mobile screenshots from the De Luz lab.
UX Design
Art Direction
Mobile Brainwashing
Brand Identity
Art Direction
Creative Concepting
Peter Ballasiotes is a very talented Web Developer currently residing in Seattle and has worked with us on several projects. He came to us with the task of designing his portfolio of recent projects. We created a simple and clean layout that uses a one-page design. The large typography, limited color pallette and clean lines highlight Peter's work above all else.
he boys at Imperial Motion are good friends and are always bringing the heat! We had the chance to shoot their Summer 2011 Lookbook and catalog and are stoked with how the photos came out. Take a peek at their current collection online at: www.imperialmotion.com
On-location Photography
Art Direction
Eastern Washington Travels
Summer is the Northwest is relaxing, beautiful, tasty, and full of action. De Luz loves nice tees and the thought of summer in the pacific northwest. We conjured up this design sample and look forward to next summer...
Fashion Apparel
Design
Art Direction
A project concept for a website that allows users to create a mixtape of their 9 favorite tracks. The logo uses the roman numeral 9, to embody the websites purpose and main feature. By limiting the user to only 9 tracks, more thought and effort is put into the process of picking the songs.
Brand Identity
Interactive Design
Art Direction
Wireframes
The NW Furniture Bank collects and distributes donated furniture and household goods to provide their clients a bed to sleep on, a sofa to sit on, and a table to eat from. Their goal is to provide furniture which will help provide a sense of diginity and stability to families in transition.
For the NW Furniture Bank, we created a custom wordpress site that allowed the client to do all the updates and new posts on his own, utilizing a simple CMS interface. We wanted the design to be friendly and inviting - portraying the companies non-profit appeal. Overall, the project was a success and the layout and functionality of the site is effective.
We concoct beautiful digital experiences online, allowing our clients to expand their offerings and increase their audience. We concentrate on the things that matter: interactive design, social platforms, e-commerce, and digital campaigns.
We design and develop new mobile apps, while continuing to focus on usability and design. Our approach is simple, clean, and always visually appealing.
Our brand development and strategies create new opportunities for our clients. Vision and experience leads our design aesthetic and has given us a foundation for innovative Art Direction.
What I tell you in the dark, speak in the light. De luz is a spanish translation meaning from light. We are blessed to be able to innovate everyday and we strive to portray this message in our work.
Creative Director
+1 (253) 230-7024
We are a full service creative agency based in Seattle with years and tears of experience under our belts and a heart for creating beautiful work. Say hello and get to know us.